Who we are
Arend Group was founded in 2018 by Stijn Michiels, an entrepreneur with experience in management, retail, purchasing, supply chain and digitalisation. That practice led to one insight: a distribution chain above all needs a neutral party that connects everyone.
Arend Group works with a team of professional developers.
For administration, legal advice and HR we rely on trusted partners.
Four pillars, one story
Each pillar grew out of a concrete client need.
Together they form one neutral partner.
Arend Digital
Born from the demand for software that simply works.
Today the core of what we offer.
Arend Consulting
Years of experience in management, purchasing and retail.
Bundled into advice that starts with the problem.
Arend Retail
Grown out of hands-on distribution practice.
Today the back office for independent brand representatives.
Arend Events
Born from the founder's love of music.
Today the stage where the chain meets.
Your data
Your data
stays yours
Ownership
Whatever you entrust to us remains yours. We only use it on your instructions, under a data processing agreement.
Switching
You can export and move your data at any time, with a transition period.
Confidentiality
Mutual confidentiality and access per person, with a log of who views what.
How we work with AI
1
Problem first
We start from the process that goes wrong today, and only then choose the technology.
2
Fixed flows
Where possible, we choose a predictable, verifiable way of working over a free-running AI agent.
3
A human approves
AI prepares. Whatever is decided or sent out is approved by a person.
4
Sourced or no answer
An assistant shows where its answer comes from, or says that it does not know.
Good to know
The facts at a glance.
When was Arend Group founded?
In 2018, by Stijn Michiels.
Where is Arend Group based?
In Ranst, in the province of Antwerp. From there we work across Flanders, the rest of Belgium, the Netherlands and Luxembourg.
In which languages can you reach us?
In Dutch, French and English.
Who is Stijn Michiels?
Founder and managing director of Arend Group, and pianist and composer of the Reflections project.
What is the company behind Arend Group?
Arend Group is a brand of 88 KEYS BV, VAT BE 0698.770.677.
How do I get in touch?
Via the form at the bottom of this page, via info@arend-group.com or on +32 (0) 491 91 81 95.
Frequently asked questions
About Arend Group itself.
Arend is Dutch for eagle. An eagle oversees the whole and sees the detail at the same time. That is how we look at a chain, and at every business in it.
No. We only use data on the owner's instructions.
And only for the purpose agreed in advance.
Yes, and that is exactly why data separation is so strict. Nobody sees anyone else's data.
Curious whether we are a good fit?
Let's meet.
An open conversation about your business, your questions and the way we work.
Meet us, no strings attached
We start from the process that goes wrong today, and only then choose the technology.